The Story of Black and Decker: From Humble Beginnings to Powerhouse Brand

Black and Decker has come a long way since its humble beginnings as a small machine shop in Baltimore, Maryland. Founded in 1910 by Duncan Black and Alonzo Decker, the company started out producing household items such as a black and decker oven, as well as automotive parts. Over the years, the company has grown to become a powerhouse brand in the tool industry, producing a wide range of products from power tools to home appliances. In this blog post, we’ll take a look at the history of Black and Decker, from its origins to its current standing as a major force in the tool industry.

The Early Years

The history of Black and Decker dates back to 1910 when two Maryland entrepreneurs, S. Duncan Black and Alonzo G. Decker, began their business venture. The two men founded the Black & Decker Manufacturing Company in Baltimore and started producing a “mechanically-driven hand drill” that made it easier for people to do home repairs.

The company quickly rose to prominence due to the quality of its products and the innovative marketing techniques they employed. By the 1920s, Black & Decker had become the largest manufacturer of power tools in the United States. During this time, they continued to expand their product line with various new tools such as the first power screwdriver, circular saw, and jigsaw.

By the 1950s, Black & Decker had become an international brand, with operations in Europe, Latin America, and Asia. In addition to their power tools, they also diversified their offerings to include home appliances and lawn and garden equipment. During this time, they acquired several smaller companies that further broadened their capabilities and reach. 

The company’s success over the years has been attributed to its commitment to innovation and customer service. Black & Decker remains one of the most recognizable brands in the power tool industry, and its products are widely used by both professional and amateur contractors.



Black and Decker is still an iconic brand in the power tools industry, known for its high quality products that are reliable and durable. The company continues to innovate, developing new products and technology to stay at the forefront of the industry. Today, Black and Decker is owned by Stanley Black & Decker, a conglomerate formed when the two companies merged in 2010. 

In addition to power tools, Black and Decker now produces a wide range of home improvement products such as cleaning solutions, lawn care items, and storage solutions. The company also manufactures outdoor power equipment, automotive parts and accessories, security products, and services. Through its Dewalt brand, it has become a leading supplier of professional-grade power tools and accessories. 

The company currently employs more than 30,000 people in 60 countries worldwide and its products are available in more than 100 countries across the globe. It operates dozens of distribution centers and factories around the world, and its products are sold through a network of over 1,000 distributors. In 2019, Stanley Black & Decker reported sales of $14 billion dollars, making it one of the largest companies in its industry. 

At its core, Black and Decker remains a leader in the power tools market thanks to its commitment to quality and innovation. With a wide range of products for both the professional and DIY markets, Black and Decker continues to be one of the most recognizable brands in the world.